The film is about a playboy who
has damaged a lot of hearts during his lifetime, and now he has 72
hours to reverse the damage and “right a lifetime of heartbreak.”
According to Ms. Black, the film’s storyline is very similar to the
Isoplus storyline. “A lot of women use Isoplus to reverse a lifetime of
damage to their hair,” she explains.
Besides supplying the cast and
crew “goodie bags” full of samples of Isoplus products, Isoplus will
also enjoy a more prominent role in the film. “Isoplus Oil Sheen will
be on the scene giving body, glow and shine to the hair of some of the
cast members,” Black explains. As with any romantic comedy, some scenes
may get a little steamy, but that’s no problem, according to Ms. Black.
“Isoplus 24-hour Holding Spray will keep that hair fresh and vibrant
and under control.”
Viewers are urged to keep an
eye out for Isoplus appearances, as cast members Cynda Williams, Erica
Hubbard, Terri J. Vaughn, Brely Evans, Tangi Miller, Chyna Layne, Thea
Camara, Timon Durrett, Harry J. Lennix, and Brian Hooks flaunt their
hair’s healthy looks and beautiful glow. “If they think that’s
something,” says Ms. Black, “just wait until they see how it performs on
their own hair.”
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